Did you know that over half of all marketers consider SEO a highly effective way to market your business? Considering the hundreds of millions of internet users that are researching and sharing online information every day, you would think that number would be higher. This is especially true considering that web users share approximately 250 million tweets and 800 million Facebook status updates each day.
In this day and age it is virtually impossible to succeed in business without some kind of web presence, because the internet is the first place 90% of Americans go to research products and services. What this means is the Google PageRank system is critically important to every business that hopes to remain competitive.
“PageRank” is the name for the system that Google founder Larry Page developed to, as you might have guessed, rank webpages. Basically, webpages that rank highest on PageRank will appear first among specific search results. Of course, when it comes to online internet advertising, the goal for every company is to get enough clicks to, hopefully, appear on the first page of search results. Given that online advertising statistics show that less than a third of web users bother to browse beyond the first page, you can see why those first 10 spots are so coveting by companies across all industries.
When it comes to effective online marketing, everything begins with creative website design ideas. As mobile devices continue to grow in popularity, however, cool website design ideas are no longer enough. Recent data shows that about 62% of Americans use their mobile devices to research products or services. Thus, if companies want to maximize their website hits, they must focus on building mobile websites.
If you’ve ever attempted to access a webpage via your mobile device only to find the site wasn’t mobile-friendly, the chances are your visit was rather brief. Statistics show that more than 70% of mobile users will not waste their time with websites that are not mobile-friendly. Thus, it is crucial that companies recognize that designing mobile websites is no longer just an option, but a requirement.
By enlisting the services of the top web design firms, any business can reap the benefits of cool website design ideas that are both cutting-edge and mobile-friendly. In fact, settling for anything less is only placing limits on their potential for success.