Archive for April 22, 2013

What is SEO Reporting

Written by Website Resellers on . Posted in Internet marketing, Search engines, Seo blogs

Search engine rankings

Google, which made its first tweet on Feb. 26, 2009, accounts for 70 percent of the number of Internet search engine users, but how does a website owner know if the search engine optimization plan they’ve created is reaching its target audience. SEO reporting can help a website owner assess and understand exactly how their website is doing in the world of SEO.

SEO reporting is the simple act of creating a general report that shows how well a website is doing when it comes to search engine optimization. When generating a report for SEO reporting, there are several items that need to be included in the report to help website owners understand how they are doing.

The first thing that needs to be included when engaging in SEO reporting is how the website ranks in Google rankings. While there are other search engines, Google accounts for almost 70 percent of all search engine users so it is the one that most reports focus on. The report should include what rank the website started at, and as of the date of the reporting what rank the website is at.

The second thing that needs to be included when engaging in SEO reporting is the conversion rates of the visitors to the website. The 42 percent of the users who click on a website from an organic search on Google are useless if they aren’t using the products and services offered by the website. A conversion chart or graph can help website owners understand if the Seo techniques they are using are working to covert people into customers.

SEO reporting can help a website understand what they need to do to improve their PageRank on Google. The report that is generated can help website owners determine if they need to find better keywords, create SEO blogs, or create more backlinks to help improve their SEO rank.